Welltodo Today: Australia’s Activewear Boom, Nike Launches High Performance Hijab, Meal-Kits For Babies

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Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

Activewear sales in Australia expected to soar – BBC News

Bright tights and Lycra tops are a hallmark of an industry worth $270bn (£220bn) worldwide. And in Australia, the wearing of so-called activewear – whether or not you are doing sport – has become something of a phenomenon.

Fitbit adds heart rate monitoring to its Alta line and improves sleep tracking

Fitbit’s big smartwatch announcement is, it seems, still a ways off. But the company’s got a pair of announcements this week, including an update to its popular Alta tracker and changes to the way it gathers sleep tracking.

Thistle launches meal kits to make nutritious baby food at home

Food delivery startup Thistle was never in the business of making meal kits, those boxes of pre-measured ingredients and recipes to help customers cook at home. The startup’s married cofounders, Ashwin Cheriyan and Shiri Avnery, thought that prepared meals, ready-to-heat or raw and ready-to-eat, were a better fit for their busy customers.

This New Sustainable Coffee Pod Brand Is From An Adman On A Mission

This week a new coffee pod brand launched in the U.K., with, at the heart of its strategy, a direct “J’accuse” of existing producers in the market, in particular, the Europe-dominant Nespresso.

Why you should invest in a hi-tech sports bra

There are numerous impediments to exercise. Motivation is one; fatigue another. Perhaps your schedule is frenzied, perhaps you have plenty else you’d rather do. Or perhaps your unmastered breasts make a boxing class look like your audition for an adult film.

Nike is launching a high-performance hijab

Muslim women face many barriers when it comes to keeping fit and upholding principles of modesty at the same time but thankfully Nike are working on a solution. Finally, female Muslim athletes are to be suitably represented in the world of professional sportswear as the brand announced today that it will be launching the Nike Pro Hijab.

This Wellness Franchise Makes Sensory Deprivation Tanks Cool Again

This story appears in the March 2017 issue of Entrepreneur . Subscribe ” Joe Beaudry was combing Seattle for a way to decompress from his high-stress job. This was back in 2011, and he’d heard of “floating” — shorthand for going into a water-filled sensory-deprivation pod.

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