Welltodo Today: The Future Of Wearables, GymBox’ Profits Surge, Juicero Partners With Whole Foods

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Today’s key global wellness news articles from around the world, impacting the industry and influencing the business of wellness.

General Mills’ VC Arm Has Invested in a Probiotic Food Startup

General Mills’ venture fund has made an investment in Farmhouse Culture, a maker of probiotic-rich foods and beverages. On Wednesday, Farmhouse Culture said 301 Inc. led a $6.5 million Series D investment round. Investments in the food startup have been led by White Road Investments and Renewal Funds.

Whole Foods to sell juice from the world’s most expensive juicer

400 is a lot to spend on a juicer, but for $5 you can get a glass of Juicero juice — and taste the hype yourself. If you can’t afford to buy the $400 Juicero for your home (and who can, really?), there’s another way to get your cold-pressed juice fix.

Neutral Works: 360° hybrid wellbeing concept store – Stylus Life

Tokyo-based multi-brand sportswear manufacturer and retailer Goldwin has opened a hybrid ‘remedy hub’/concept store in which all retail and gym elements are anchored in the benefits of achieving a neutral body-mind state. The premise, according to the brand, is that neutrality is the key to unlocking inner power.

The Tech Company Disrupting the Fitness Industry

Technology has disrupted nearly every industry from transportation to food delivery to fitness. Peloton is one company taking advantage of the demand for on-demand everything with proprietary bicycles and tablets that lets users tap into classes from home. Bloomberg’s Carol Massar talks with Peloton CEO John Foley about the company and fitness on-demand.

Gymbox profit surges as company expands London footprint

London-based gym chain Gymbox experienced a 28.2 per cent surge in profits as its expansion gathered pace in 2016. The firm’s membership base grew to 24,000, with several signing up at its newer clubs in Old Street, Stratford and Victoria.

Wearables of the future: How fitness trackers are going to change

Contrary to what the reports say, we’re confident that fitness trackers from the likes of Fitbit, Misfit and Garmin are going to be around for a while yet. Right now, they’re mostly wrist-worn workout companions that track basic metrics like steps taken and calories burned. But there’s a whole host of software and hardware innovations…

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